Saturday, February 14, 2009

Custom Website Design - Worth The Money?

If you are wanting to get a website designed then one of the best options to go with is to have it custom built, what this means is that you get a complete website but its totally unique and built around your requirements, this can be a lot more affordable than most people realize, most people imagine that website design will be very expensive which is a myth.

When you want a website it's a good idea to have some requirements laid out so that when you approach a web design company they will be able to get back to you with a quote much sooner, you should also plan out exactly what the goal of your site is going to be, for example if your planning on using your website as a marketing piece then its no good having a single page website with just your telephone number on it, plan your website out in detail.

The great thing about custom website design is that you can customise your website so it fits your exact needs, some people include e-commerce facilities or the ability to systemise your business so it doesn't relay so heavily on you being their to take orders and generally oversee the entire running of the company.

Often with custom website design you will be offered a CMS which stands for Content Management system, this feature allows you to update your website yourself, it usually includes a basic text editor so you can make minor changes to your website, these include things like updating text, images and even uploading details of products, this is especially handy if you want to be in control of your website, although it may cost more upfront then paying the monthly maintenance fee that most designers charge, it may well be worth it if you plan on updating your site regularly.

The advantage of custom website design is that you stand out from the competition, your site and its contents are unique and this is very important for establishing a brand and a corporate identity, you really want your target market to remember you and establish you as their expert, even if your not.

Of course you can opt to purchase a template online but the problem with this is that your website will have endless clones and it offers no unique features, also it probably wont rank very well in the search engines because it has the same tags and words as everyone else's, this is not good for an essential stage of any website, getting traffic.

For more free information regarding Small Business Website Design please visit our website.

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